Toy Fair 2020: The Return of G.I. Joe

In the 80’s G.I. Joe was big. Not in terms of scale, they were 3.75″ figures, but in terms of their popularity. Past the 80’s though the line waned. Eventually, Hasbro stopped producing new figures and for some time the line lay dormant. Until now. Hasbro has revealed a new line of figures, in a 6 inch scale.

Just prior to Toy Fair, Hasbro put up for preorder a brand new Snake Eyes figure with a plethora of weapons, a weapons rack and exclusive artwork in a premium looking box.

This release of Snake Eyes is exclusive to Hasbro Pulse and comes in exclusive packaging for Hasbro Pulse, featuring foil effects and original artwork from Tracie Ching and Miq Willmott. It is up for preorder now for $39.99.

The G.I. JOE Classified Series Scarlett Action Figure features a classic design updated to bring the iconic G.I. JOE field operative, a competitive martial artist with intelligence levels that are off the charts and a self-styled warrior of justice who’s not afraid to bend the rules to do what’s right, into the modern era. The figure comes ready for action, with multiple points of articulation making it highly poseable and accessories inspired by the character’s rich history, including Scarlett’s signature crossbow. The G.I. JOE Classified Series Scarlett collectible package will also make a mark on shelves, featuring display-worthy custom artwork from Phil Noto.

The G.I. JOE Classified Series Roadblock Action Figure features a classic design updated to bring the iconic G.I. JOE one-man wrecking crew, a gentle giant with exceptional strength and the courage to face any threat, into the modern era. The figure comes ready for action, with multiple points of articulation making it highly poseable and accessories inspired by the character’s rich history, including a heavy artillery blaster. The G.I. JOE Classified Series Roadblock collectible package will also make a mark on shelves, featuring display-worthy custom artwork from Mike Thompson and Ken Lashley.

The G.I. JOE Classified Series Duke Action Figure features a classic design updated to bring the decorated G.I. JOE operative, a go-to squad leader capable of commanding any type of situation, into the modern era. The figure comes ready for action, with multiple points of articulation making it highly poseable and accessories inspired by the character’s rich history, including Duke’s signature blaster rifle. The G.I. JOE Classified Series Duke collectible package will also make a mark on shelves, featuring display-worthy custom artwork from Francesco Francavilla.


Overall, these look pretty good. The faces are somewhat reminiscent of Fortnite, but maybe they will improve with time. Also, no villains in the first wave? Strange. In any case, it’s great to see G.I. Joe making a comeback. Look for for these to hit stores June 1st.

G.I. Joe Classified Series 6-Inch Scarlett Action Figure

G.I. Joe Classified Series 6-Inch Duke Action Figure

G.I. Joe Classified Series 6-Inch Roadblock Action Figure